Westgrove’s chosen charity – Be Child Cancer Aware
Since setting up Be Child Cancer Aware (BCCA), the charity have been able to send out over 3,000,000 signs and symptoms awareness cards to over 10,000 schools and have also distributed cards at our awareness stands at different events. Nursery schools regularly approach the charity and request cards, as do fundraisers who distribute them at their events.
The second aim of the charity is to support children and teenagers going through cancer treatment. BCCA wanted to find something “new” to offer children to encourage and acknowledge their treatment and care. After 12 months consultation, they introduced the Beads of Courage programme to a number of UK hospitals. This proved to be very worthwhile and the feedback from patients, parents and hospital staff has been amazing. The programme is designed to provide support for children and teenagers going through serious illness and treatments and supports over 30,000 children and teenagers worldwide. Major benefits are that is helps to decrease the stress associated with their illness. It provides something tangible that the children can use to help them tell their family and care-givers what is happening to them during treatment. BCCA now have 45 hospitals that they are supporting and regularly receive requests from new hospitals.
BCCA wouldn’t be able to this without the help and support from so many people who get involved and want to back what we are doing through their own fundraising events. We are very grateful to them all and to Simon and Julia Whittle who have got behind this campaign and have raised £3,144.46 through various fundraising events to help support the awareness mission. BCCA is Westgrove’s nominated charity partner and throughout the course of 2013 the company will be undertaking fundraising events to support this worthwhile cause.